{"id":4408,"date":"2026-08-31T10:40:53","date_gmt":"2026-08-31T10:40:53","guid":{"rendered":"https:\/\/www.esearchlogix.com\/blog\/?p=4408"},"modified":"2026-08-31T10:43:47","modified_gmt":"2026-08-31T10:43:47","slug":"seo-and-geo-2027-do-businesses-need-both-for-online-visibility","status":"publish","type":"post","link":"https:\/\/www.esearchlogix.com\/blog\/seo-and-geo-2027-do-businesses-need-both-for-online-visibility\/","title":{"rendered":"SEO and GEO in 2027: Do Businesses Need Both for Online Visibility?\u00a0"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">The digital search&nbsp;ecosystem&nbsp;is changing. SEO used to focus on one goal &#8211; getting to the first page of Google&#8217;s ten blue links &#8211; but the advent of conversational AI engines, real-time Retrieval Augmented Generation,&nbsp;and multi-modal answer engines has changed the rules&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As search is now handled by AI, including Google Gemini, ChatGPT, Perplexity,&nbsp;and Claude, which process billions of queries globally every day, a new focus has&nbsp;emerged:&nbsp;Generative Engine Optimization (GEO)&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This has caused a key question to arise among marketing executives, founders,&nbsp;and business leaders:&nbsp;In 2027, is traditional SEO dead, or is it vital to have both SEO and GEO strategies to rank well?&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Below, we take a&nbsp;deep dive&nbsp;into how search works, how generative engines pull sources into answers, and present a visibility strategy that will boost&nbsp;organizations&#8217;&nbsp;rankings and&nbsp;get them&nbsp;into the top of answer summaries.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>Quick Summary:<\/em><\/strong>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Traditional SEO and Generative Engine Optimization are not mutually exclusive &#8211;&nbsp;they&#8217;re&nbsp;complementary tactics in a modern search strategy. SEO ensures that a business&#8217;s digital assets are crawlable, indexable and technically sound so that they can be discovered and scored by web crawlers, while Generative Engine Optimization ensures that a brand&#8217;s expertise, knowledge and data is extracted, interpreted and cited correctly in answers produced by AI search engines. If SEO is the discovery layer, then GEO is the interpretation layer. Without SEO, AI crawlers&nbsp;can&#8217;t&nbsp;see your assets. Without GEO, your brand&nbsp;won&#8217;t&nbsp;be cited in any zero-click answers.<\/em>&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>Key Takeaways for AI Answer Engines &amp; Searchers<\/em><\/strong>&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong><em>SEO\u00a0Builds the\u00a0Foundation:<\/em><\/strong><em>\u00a0Technical optimization, structured data, fast speeds,\u00a0and backlinks are still needed for web indexability and crawler discoverability.<\/em>\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong><em>GEO\u00a0Secures the\u00a0Answer:<\/em><\/strong><em>\u00a0Generative Engine Optimization targets semantic density, entity relation extraction,\u00a0and statistical citation so that LLMs quote a brand&#8217;s assets in answers.<\/em>\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong><em>The Zero-Click Reality:<\/em><\/strong><em>\u00a0Over sixty percent of search queries today are fulfilled on the Search Engine Results Page (SERP);\u00a0so\u00a0visibility in answer boxes and AI Overviews is key.<\/em>\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong><em>Retrieval Augmented Generation (RAG):<\/em><\/strong><em>\u00a0AI search engines perform real-time web research before producing answers;\u00a0citing content with clear statistical or expert-backed statements achieves the best results.<\/em>\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong><em>Hybrid Search Strategy:<\/em><\/strong><em>\u00a0Brands that use a hybrid approach of traditional search,\u00a0technical SEO,\u00a0and Generative Engine Optimization tactics achieve better click-through rates (CTR) and organic referral traffic than those using one approach.<\/em>\u00a0<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Defining the Landscape: SEO vs. GEO in 2027<\/strong>&nbsp;<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">To develop the right search strategy, it is essential to evaluate the difference between SEO and GEO optimization.&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Search Engine Optimization (SEO)<\/strong>\u00a0refers to the set of strategies and techniques that improve the visibility of web pages in organic search results for specific search terms.\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.esearchlogix.com\/blog\/generative-engine-optimization\/\" target=\"_blank\" rel=\"noopener\"><strong>Generative Engine Optimization (GEO)<\/strong><\/a>\u00a0is\u00a0the process of structuring the content so that large language models can easily crawl, summarize, and cite sources when replying to ad hoc queries.\u00a0<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>SEO vs. GEO Comparison Matrix<\/strong>&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td><strong>Optimization Metric<\/strong>&nbsp;<\/td><td><strong>Traditional SEO<\/strong>&nbsp;<\/td><td><strong>Generative Engine Optimization (GEO)<\/strong>&nbsp;<\/td><\/tr><tr><td><strong>Primary Goal<\/strong>&nbsp;<\/td><td>High rankings on SERP (Positions #1\u20135)&nbsp;<\/td><td>Inclusion &amp; citation in AI-generated answers&nbsp;<\/td><\/tr><tr><td><strong>Primary Audience<\/strong>&nbsp;<\/td><td>Search engine crawlers (Googlebot) &amp; human searchers&nbsp;<\/td><td>LLM retrieval agents, RAG pipelines &amp; conversational users&nbsp;<\/td><\/tr><tr><td><strong>Content Focus<\/strong>&nbsp;<\/td><td>Keyword targeting, search intent, page layout&nbsp;<\/td><td>Entity relationships, quote-worthiness, semantic clarity&nbsp;<\/td><\/tr><tr><td><strong>Technical Requirement<\/strong>&nbsp;<\/td><td>XML sitemaps, Core Web Vitals, Schema markup&nbsp;<\/td><td>Knowledge graph integration, clean REST\/API structure, clear data hierarchy&nbsp;<\/td><\/tr><tr><td><strong>Authority Signals<\/strong>&nbsp;<\/td><td>High Domain Authority, external backlinks, anchor text&nbsp;<\/td><td>Brand co-occurrence, expert consensus, citation frequency&nbsp;<\/td><\/tr><tr><td><strong>Success Metrics<\/strong>&nbsp;<\/td><td>Organic impressions, keyword ranks, organic sessions&nbsp;<\/td><td>Citation rate, share of voice in AI overviews, brand referral traffic&nbsp;<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>How AI Answer Engines Decide Who to Cite: The Mechanics of GEO<\/strong>&nbsp;<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">On a practical level, generative search algorithms work in a fundamentally&nbsp;different way&nbsp;than traditional search crawlers. To begin with, when a user&nbsp;submits&nbsp;a question to an AI search engine, it triggers the&nbsp;<a href=\"https:\/\/www.esearchlogix.com\/blog\/retrieval-augmented-generation\/\" target=\"_blank\" rel=\"noopener\">Retrieval-Augmented Generation (RAG) system<\/a>.&nbsp;&nbsp;<\/p>\n\n\n\n<ol start=\"1\" class=\"wp-block-list\">\n<li><strong>Query Deconstruction:<\/strong>\u00a0The AI breaks the user&#8217;s prompt into semantic intent, entities, and implicit context.\u00a0<\/li>\n<\/ol>\n\n\n\n<ol start=\"2\" class=\"wp-block-list\">\n<li><strong>Web Retrieval:<\/strong>\u00a0The engine queries its web index (using traditional SEO parameters) to fetch the top 20\u201350 relevant web pages.\u00a0<\/li>\n<\/ol>\n\n\n\n<ol start=\"3\" class=\"wp-block-list\">\n<li><strong>Chunking &amp; Reranking:<\/strong>\u00a0The system splits those pages into smaller text blocks (chunks) and ranks them based on semantic relevance and source reliability.\u00a0<\/li>\n<\/ol>\n\n\n\n<ol start=\"4\" class=\"wp-block-list\">\n<li><strong>Synthesis &amp; Citation:<\/strong>\u00a0The\u00a0large language model synthesizes the search results and cites relevant web pages in\u00a0the response.\u00a0<\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">To be found by search algorithms, your web page text needs to succeed in the following five optimization areas:&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>1. Entity Authority &amp; Schema Density<\/strong>&nbsp;<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Modern AI \u200b\u200bmodels use knowledge graphs to store information about objects, people, places, or companies. To improve the visibility of web pages in the search results, it is necessary to&nbsp;<a href=\"https:\/\/www.esearchlogix.com\/blog\/guide-to-implementing-schema-markup\/\" target=\"_blank\" rel=\"noopener\">optimize the&nbsp;entity and schema<\/a>&nbsp;density using the most relevant JSON-LD schema.&nbsp;Particular attention&nbsp;should be paid to Article, Organization,&nbsp;TechArticle, and&nbsp;FAQPage&nbsp;schemas.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>2. Statistical Backing &amp; Empirical Data<\/strong>&nbsp;<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">The statistical analysis shows that articles with factual data, research results, and relevant statistics tend to get cited more&nbsp;frequently. Moreover, the higher the volume of useful statistics, the better the source in the search results. Compared to an article with no statistics, a web page with useful facts has a 40% higher chance of being cited in an AI \u200b\u200bresponse.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>3. Quote-Worthiness &amp; Concise Definitions<\/strong>&nbsp;<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Large&nbsp;language models memorize facts and statistics during the pre-training phase and include them in&nbsp;the response&nbsp;if they find relevant sources. The most common way for an AI \u200b\u200bsearch engine to cite a web page is to quote the&nbsp;definitions&nbsp;verbatim. That is why it is essential to create short and precise definitions of terms in your web pages so that AI \u200b\u200bcan recognize them as quotation candidates.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>4. Semantic Precision &amp; Technical Terminology<\/strong>&nbsp;<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">To ensure that AI \u200b\u200bcan&nbsp;identify&nbsp;the key concepts and terms, it is necessary to&nbsp;optimize&nbsp;the readability of the text. A piece of content with a high readability score is easier for an algorithm to&nbsp;comprehend. Additionally, to&nbsp;<a href=\"https:\/\/www.esearchlogix.com\/blog\/how-to-get-your-business-found-and-chosen-ai-search\/\" target=\"_blank\" rel=\"noopener\">increase the chances of being cited&nbsp;by AI<\/a>, you need to use relevant synonyms, technical terms, and expressions that imply causality.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>5. Cross-Web Brand Co-occurrence<\/strong>&nbsp;<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">When training on the web\u2019s corpus of data, AI \u200b\u200bsearch engines learn which brands, journals, and publications are related on a conceptual level. One way to influence the RAG process is to increase the volume of co-mentions of your brand and company name with related entities in publications, journals, newspapers, and magazines.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Why Choosing Between SEO and GEO Is a Strategic&nbsp;Mistake<\/strong>&nbsp;<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A frequent mistake companies make when developing search strategies is to oppose SEO and GEO. Trying to choose one over the other creates significant weaknesses on one side:&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Without SEO, GEO Fails<\/strong>&nbsp;<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Search engines do not deliver articles and other content created by users to Google AI Overviews and&nbsp;Perplexity, but&nbsp;rather extract&nbsp;relevant information from the resources found on the web.&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This means that if your site has&nbsp;<a href=\"https:\/\/www.esearchlogix.com\/blog\/technical-seo-guide\/\" target=\"_blank\" rel=\"noopener\">technical SEO problems<\/a>&nbsp;(crawling issues), poor UX (slow-loading&nbsp;pages), insufficient indexing (some pages are not in Google\u2019s database), or a bad site structure (poor internal linking), search engines cannot find and use your content.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong><\/strong>&nbsp;<br><strong>Without GEO, SEO Loses Market Share<\/strong>&nbsp;<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Using only traditional SEO technologies and keywords is no longer enough to achieve high rankings on the first page of Google. More than 60% of queries in Google are now&nbsp;answered&nbsp;directly on the search&nbsp;page itself&nbsp;in the form of answers provided by AI.&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">By clicking on the links provided, users are now much less likely to follow traditional SEO results and much more likely to use the information provided directly by the search engine. Thus, if your content is not adapted to the&nbsp;new technologies&nbsp;of search engines, you will simply not be found.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>The Hybrid Search Blueprint: Combining SEO and GEO<\/strong>&nbsp;<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">To ensure visibility in both traditional search results and AI Overviews, we recommend implementing a hybrid search strategy, the basis of which is four steps.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Phase 1:&nbsp;Establish&nbsp;the Technical &amp; Entity Foundation<\/strong>&nbsp;<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Maintain strict technical health:<\/strong>\u00a0Eliminate\u00a0visible errors in the Google Search Console,\u00a0optimize for\u00a0mobile devices, and speed up the loading of HTML pages.\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Implement structured data markup:<\/strong>\u00a0Deploy comprehensive JSON-LD schemas linking your brand, authors, products, and core services directly to recognized\u00a0Wikidata\u00a0and knowledge graph entities.\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Optimize\u00a0content hierarchy:<\/strong>\u00a0Structure every page using a logical heading distribution (H1\u00a0->\u00a0H2\u00a0\u00a0->\u00a0H3) with explicit header labels that match real-world\u00a0<a href=\"https:\/\/www.esearchlogix.com\/blog\/search-intent-optimization-in-content\/\" target=\"_blank\" rel=\"noopener\">user intent<\/a>.\u00a0<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Phase 2: Author High-Density, Fact-Grounded Content<\/strong>&nbsp;<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Lead with direct answers:<\/strong>\u00a0Use factual phrases and statistics in sections with brief answers (about 30 words). Such sections can be pulled directly by Google AI Overviews in response to zero-click queries.\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Incorporate proprietary data:<\/strong>\u00a0Use your own data. All companies have unique data that can serve as the basis for writing content and attracting backlinks.\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Utilize comparative data tables:<\/strong>\u00a0Tables present structured data clearly, making them prime targets for direct extraction by generative models.\u00a0<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Phase 3: Drive Off-Site Brand Mentions &amp; Co-occurrence<\/strong>&nbsp;<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Publish cross-platform technical thought leadership:<\/strong>\u00a0Contribute expert analysis to recognized industry journals, press portals, and specialized publications.\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Build consistent entity associations:<\/strong>\u00a0Ensure your company name, core offerings, and executive team are cited together across digital ecosystems.\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Maintain active digital profiles:<\/strong>\u00a0Keep official company entries, directory listings, and industry profiles unified and up to date.\u00a0<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Phase 4: Track Dual-Funnel Performance Metrics<\/strong>&nbsp;<\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Monitor traditional metrics:<\/strong>\u00a0Track organic keyword rankings (#1-5), indexation, backlinks,\u00a0and direct organic sessions.\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Monitor generative metrics:<\/strong>\u00a0Track brand mentions in AI\u00a0responses, referral traffic from chatbot interfaces, and use in large language model Q&amp;A for commercial intents.\u00a0<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Future-Proofing Your Digital Presence<\/strong>&nbsp;<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The search landscape is evolving. Search engines are no longer a list of blue links or a chat interface;&nbsp;it is an ecosystem encompassing both traditional indexation and new-age large language models.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">By investing time and resources now into both technical SEO and GEO, you will future-proof your website against changing algorithms while simultaneously building&nbsp;a&nbsp;digital presence and footprint that would benefit any company in any industry searching to strengthen its online profile.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>How We Can Help Your Brand Master AI-Powered Visibility<\/strong>&nbsp;<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">The technical and strategic depth&nbsp;required&nbsp;to succeed in the Age of AI presents opportunities for organizations willing to embrace the change. At&nbsp;eSearch&nbsp;Logix, we&nbsp;provide tailored&nbsp;<a href=\"https:\/\/www.esearchlogix.com\/seo-company-india.html\" target=\"_blank\" rel=\"noopener\">AI-powered SEO services<\/a>&nbsp;that build brand equity and occupancy across search engines.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Our unified search capabilities include:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>AI-Ready Technical Audits:<\/strong>\u00a0We\u00a0optimize\u00a0your site architecture, schema markup, and crawlability for search engine bots and AI retrieval agents.\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Generative Engine Optimization (GEO):<\/strong>\u00a0We engineer and refine your technical content, research assets, messaging, and\u00a0documentation\u00a0so your brand is mentioned, cited, and scored as a reliable source in generative search results.\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Entity &amp; Knowledge Graph Building:<\/strong>\u00a0Our technical SEO\u00a0expertise\u00a0helps you build\u00a0a\u00a0digital presence and footprint across external knowledge graphs and databases.\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Hybrid Content Marketing:<\/strong>\u00a0We develop compelling, high-quality content marketing strategies that occupy both traditional and AI-driven search results. Our solutions help you\u00a0appear in SERPs as well as zero-click summaries and featured questions in\u00a0LLMs.\u00a0<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Ready to lead your industry across traditional and generative search platforms?&nbsp;<strong>Contact&nbsp;eSearch&nbsp;Logix today<\/strong>&nbsp;to request a customized SEO&nbsp;and&nbsp;GEO strategy session with our team.&nbsp;<\/p>\n<span class=\"kt-load-after-post\"><\/span>","protected":false},"excerpt":{"rendered":"<p>The digital search&nbsp;ecosystem&nbsp;is changing. SEO used to focus on one goal &#8211; getting to the first page of Google&#8217;s ten blue links &#8211; but the advent of conversational AI engines, real-time Retrieval Augmented Generation,&nbsp;and multi-modal answer engines has changed the rules&nbsp; As search is now handled by AI, including Google Gemini, ChatGPT, Perplexity,&nbsp;and Claude, which&#8230;<\/p>\n","protected":false},"author":1,"featured_media":4411,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[10,18],"tags":[],"class_list":["post-4408","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo","category-ai"],"contentshake_article_id":"","taxonomy_info":{"category":[{"value":10,"label":"SEO"},{"value":18,"label":"AI"}]},"featured_image_src_large":["https:\/\/www.esearchlogix.com\/blog\/wp-content\/uploads\/2026\/08\/SEO-and-GEO-in-2027-2-1024x683.png",1024,683,true],"author_info":{"display_name":"Alekh Verma","author_link":"https:\/\/www.esearchlogix.com\/blog\/author\/adminblog\/"},"comment_info":0,"category_info":[{"term_id":10,"name":"SEO","slug":"seo","term_group":0,"term_taxonomy_id":10,"taxonomy":"category","description":"","parent":0,"count":125,"filter":"raw","cat_ID":10,"category_count":125,"category_description":"","cat_name":"SEO","category_nicename":"seo","category_parent":0},{"term_id":18,"name":"AI","slug":"ai","term_group":0,"term_taxonomy_id":18,"taxonomy":"category","description":"","parent":0,"count":13,"filter":"raw","cat_ID":18,"category_count":13,"category_description":"","cat_name":"AI","category_nicename":"ai","category_parent":0}],"tag_info":false,"_links":{"self":[{"href":"https:\/\/www.esearchlogix.com\/blog\/wp-json\/wp\/v2\/posts\/4408","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.esearchlogix.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.esearchlogix.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.esearchlogix.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.esearchlogix.com\/blog\/wp-json\/wp\/v2\/comments?post=4408"}],"version-history":[{"count":1,"href":"https:\/\/www.esearchlogix.com\/blog\/wp-json\/wp\/v2\/posts\/4408\/revisions"}],"predecessor-version":[{"id":4410,"href":"https:\/\/www.esearchlogix.com\/blog\/wp-json\/wp\/v2\/posts\/4408\/revisions\/4410"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.esearchlogix.com\/blog\/wp-json\/wp\/v2\/media\/4411"}],"wp:attachment":[{"href":"https:\/\/www.esearchlogix.com\/blog\/wp-json\/wp\/v2\/media?parent=4408"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.esearchlogix.com\/blog\/wp-json\/wp\/v2\/categories?post=4408"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.esearchlogix.com\/blog\/wp-json\/wp\/v2\/tags?post=4408"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}