How Mobile-Focused PPC Campaign Can be Beneficial for Your Business Growth?
esl / March 25, 2020
The usage of mobile in search marketing is growing tremendously with no chances of slowing down anytime soon. While mobile PPC campaigns are performed different than desktop counterparts, marketers don’t have any excuse for ignoring this approach as it allows them to reach and connect with the potential customers on-the-go. Since more and more people […]
How to Build Quality Link to Increase Traffic, Visibility and Sales?
Alekh Verma / March 23, 2020
Back then search engines like Yahoo were foremost players in the marketplace and search results were ranked entirely on the basis of the content on a webpage. The introduction of the Google PageRank algorithm transformed the game. Despite analyzing the content of a web page, the company focused on how many people linked to a […]
How COVID-19 is Impacting Digital Marketing and E-Commerce Industries
Alekh Verma / March 20, 2020
Not experienced since decades, the present situation around the world lies in a pitfall of security threat with the COVID-19 scare that has raged since the last December, more menacingly in the last couple of weeks. What started in China has now spread to over 160 countries, with Europe as the present epicenter of the […]
How to Set Up Your Merchant Account and Start Selling on Amazon?
Alekh Verma / March 19, 2020
Today, Amazon has become one of the popular marketing channels among online retailers. It is advancing businesses in all aspects, including content, product listing, marketing and generating sales. AdAge reveals that advertisers have invested over $10 billion on Amazon in 2018. The platform has become essential for marketers because of its dominance in the e-commerce […]
What Encourages People to Click on Paid Search Ads?
Alekh Verma / March 16, 2020
In today’s era where everything is available over the web, a relevant headline and description really make a difference. Figuring out what people actually want and has been looking for becomes more challenging. One way to gain a clear understanding of “what makes people click on ads” is to look at the useful analysis that […]
How Much H1 Tag Contribute to the Results of SEO?
Alekh Verma / March 11, 2020
Google does have a different set of algorithms and is advancing tremendously in the areas of tracking content and interpret it. Earlier, there were two best approaches of SEO (Search Engine Optimization) implanted in everyone’s mind – Wrap the entire sheet in H1 tags and use the only H1 tag. Over time, experts stop using […]
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