What Do Marketers Need to Know about Sentiment Analysis in Social Media?
Alekh Verma / October 1, 2019
Sentiment analysis is a practice of recognizing users’ opinions which are expressed in text and further categorizing them into negative, positive and neutral. Marketers can conduct this process by reading every message, comment or reviews received from the audience. But labelling each of them accordingly can be an extremely time-consuming process. In order to boost […]
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