If you run a website for your business, you must have accessed it from different devices – Desktop, Mobile, and Tablet; right?
Does it render well across all devices? Or is it optimized to load equally on all the devices? If not, then you are losing out on a lot of visitors and customers.
For your site visitors to access your site content seamlessly across any device and find what they are looking for easily and quickly, you need a responsive website design – Also known as a mobile-friendly website.
Equipped with the complete know-how of responsive web technologies, and having a knack for creating attractive web solutions, we develop inspired, fully optimized responsive website designs. We create solutions that are fully mobile-friendly and load fast and flawlessly across any device and browser.
Contact us to discuss your requirement for responsive website design or mobile-friendly website development!
In simpler words, responsive website design means your site loads and looks the same across all devices – Be it a desktop, laptop, smartphone, tablet, or even a smart TV. Responsive or mobile-friendly website design means the site and content layout is adjusted automatically depending on the screen size of the device the site is accessed on. This optimized viewing experience means users can scroll through the page, navigate the pages, find the information they want, and take action equally efficiently on the site across any device.
In today’s times, people access websites and online content through any device they prefer, and this means they could either visit your URL through their desktop, laptop, mobile phone, tablet, or even a smart TV. Within all these device categories, the screen size also differs.
While you might have an amazing desktop business site, what good it will be for you if most of your target customers visit businesses like yours through their smartphones and your site isn’t optimized for mobile devices? Full-sized PCs, laptops to palm-sized smartphones, when your site is optimized to be viewed across any device the same, you are able to attract more and more people to your site and increase your conversion chances.
Your website should appear the same across all those in order to catch visitors’ attention and provide them with the solution they have visited your site for – A significant step that could convert them into paying customers.
Google now follows mobile-first indexing, which means it indexes those sites first that are optimized for mobile devices. This consequently means mobile-friendly or responsive websites have a much better chance of ranking higher in search engine result pages than those sites which aren’t responsive.
Earlier, before the concept of responsiveness, businesses were required to design and develop different site versions to target multiple-device accessibility. However, now with responsive website design, you only need to create a single site that would be optimized to render specific to different screen sizes – It helps save a lot of time, effort, and cost.
Some people prefer to visit online and access sites on their laptops, and desktops, while some prefer to do all the online activity on their smartphones, or tablets. When your site is accessible across all devices, you are able to target all those segments of the audience, which means better business prospects.
Static websites redirect users from a desktop to a mobile version which takes a lot of time. But with responsive websites, which are dynamic, there is no redirection time frame and so it loads quickly across any screen.
A responsive or mobile-friendly website means all the brand and design elements appear well and the same across all the different devices. This ensures consistency and enables a smooth, easy-to-access design layout that people as well as search engines love.
At present, more than half of online visitors prefer mobile devices. That means most of your target audience is accessing online information on the go. They also don’t want to redirect to a specific-device page for taking any action, like filling out a form. If you have a responsive website then you enable better engagement, which improves the conversion rate.
Responsive website designs are created using HTML & CSS only. HTML is used for content, while CSS is used for the design functionality of the page. It helps to create web pages that don’t leave out any information to fit into smaller or different screen sizes. It enables resizing, shrinking, enlarging, hiding, or moving the content flawlessly on all devices.
This one is a CSS technique that defines specific styles for the page elements with respect to different browser sizes. This is an important aspect of all responsive design layout processes and one of the core aspects of our approaches.
CSS grid layout allows creating flexible layouts that resize to fit the screen size, instead of fixed-width layout containers. The responsive grid view makes use of 12 columns with 100% width, which automatically adjusts the percentage to the available device screen space.
It means adding ‘viewport’ in the <meta> tag that instructs the browser on adjusting the scaling and dimensions of the page according to the device.
Typography can be optimized to be responsive using the ‘vw’ unit. And the images are optimized to be responsive by setting their widths to 100%. Along with that, the HTML ‘Picture’ tag also allows the picture element to have its own media query, for adjusting according to the screen size.
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