6 WordPress Website Design Practices that Will Maximize Your Growth in 2020

6 WordPress Website Design Practices that Will Maximize Your Growth in 2020
Digital Marketing |   April 6, 2020 by  Alekh Verma

Since the area of web design is continuously transforming, many business owners and marketers are coming forward in order to build a strong online presence and stand out in a growing trend of template-based websites. With so many great opportunities and rich features, WordPress has successfully made its position as an incredible CMS platform to deliver ease of use, reliability and security.

This dynamic platform can be used for creating anything such as a blog, B2B website or even an e-commerce store. It comes packed with several exciting themes, numerous plugins, and useful functionality. WordPress website design in India and other locations is considered a feasible option to enjoy a center stage and sustain in the marketplace for a longer run.

If you are planning to build a new site using WordPress, you need to take some best practices into consideration to improve your site’s visibility, functionality, impact and mobile friendliness. So, let’s get started with a few of them: –

1. Use White Space Design

When you add too much information in a small space, you make the white space crowded and eventually, the area turns unreadable. It is important to make the clear use of white space design to showcase your images, content, videos and headlines in a comprehensive manner. Also, ensure that you have enough white space around calls-to-action so that it doesn’t look untidy and unorganized.

2. Go for Simple and Captivating Color Palette

An impressive color palette reflects your brands’ image and helps to capture the visitors’ attention so you must set the tone accurately. Give emphasize to your brand’s colors or logo and incorporate them into your site design and theme. It is ideal to use two main colors, for example, black or dark grey on a white background gives a professional appearance.

3. Use High-Quality Images

Don’t hold onto your outdated images and incorporate higher quality images to draw the visitors’. Try to find unique settings and pictures that invoke your brands’ voice. Always, ensure that your images should complement your text and convey the accurate idea with just a glance.

4. Use Readable Fonts and Typography

You can find plenty of plugins to use with your WordPress website and choose a custom font that defines your brands’ true identity. When choosing a font, ensure to look into its readability on both desktop and mobile, appearance and user-friendliness. Whether you are using italics of bold, the font should stand out well when displayed on background or image.

5. Choose Your Plugins Sensibly

Using so many plugins can cause a bad impact on your site’s loading time and mobile experience. Also, plugins can interfere with each other and can give rise to many errors. It is necessary to create the site with organized plugins to bring security, easy navigation, superior SEO results and image optimization. When selecting the plugin, ensure to look at its security and customer reviews to make a wise decision.

6. Do User Experience Test

It is necessary to look out for missing areas that are stopping users to pay a visit and aren’t resulting in immediate value in return. Start the test with navigation the site on desktop and mobile separately. Focus on all elements like the navigation bar, header image, call-to-action button, images, text, and everything else to up your designing game.

WordPress is an ever-evolving platform and expected to stay on the top of the game when it comes to major innovations. If you haven’t tried your hands on this CMS platform, take the expert assistance from the best website design and development company to reap great rewards in the future.

Do you want to build a custom WordPress site or revamp your existing one? We’d love to help you. Talk to us today to schedule a consultation.

About the author

Alekh Verma

A Search Engine Optimization specialist known for his bold and insightful approach to every web industry trend, Alekh Verma is a proud Founder and CEO of a successful Digital Marketing, Mobile App, and Web Development firm, eSearch Logix Technologies. His practical and inventive ideology has helped to shape the success story of his firm, which has now grown into a thriving, leading digital marketing company based in NCR, India. He brings a global perspective to the industry and has helped multitudes of businesses across the globe from all sectors create an impactful presence in the virtual world.


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