DISCOVER. CONSIDER. CHOOSE.
B2C SEO
services.
Be Where Your Potential Customers are.
Result-Driven Approach with Agile, Advanced, and Creative SEO Methodology
SEO for businesses serving individual consumers.
ILLUSTRATIVE SEARCH RESULT
A useful page.
A relevant answer.
Connect the customer’s search with useful product or service information.
Explain what the customer needs to know.
Answer questions before the decision.
Make the options easier to explore.
Make it clear
what happens next.
Connect the useful information with a clear path to enquiry or purchase.
Illustrative customer experience — not traffic, rankings or sales results.
BUILT AROUND YOUR CUSTOMERS
Be Where Your Potential Customers are – Strategic & Comprehensive B2C SEO Services
Result-Driven Approach with Agile, Advanced, and Creative SEO Methodology
It shouldn’t come as a surprise to you that at present almost half of the revenue is generated by businesses through organic traffic. This is where it becomes important for your business to get found by your potential customers through organic search results.
How your website is optimized, how are presenting yourself in front of your customers, and her they are able to reach you – All this is important for your growth and increase in revenue. When you are targeting individual customers, investing in Business-to-Consumer (B2C) Search Engine Optimization (SEO) services will help grow your web presence and bring in traffic, lead generation, and conversion.
What is B2C SEO?
Business-to-Consumers (B2C) companies sell their products and services to consumers rather than businesses. B2C SEO service helps these companies to optimize their website to rank higher in search results with an aim to reach their targeted consumer base. B2C SEO helps businesses to drive qualified inbound traffic through organic results and increase their sales and revenue.
B2C SEO is not a single-step approach, but consists of a number of SEO methods to improve visibility on Search Engine Result Pages (SERPs) and reach more and more targeted customers. B2C SEO techniques include all that is fundamental to an SEO strategy and much more, consisting of on-site content, off-page content, inbound and outbound linking, content marketing, and so forth.
For your entire requirement of driving business growth with B2C SEO – We are the best SEO agency rendering custom-tailored, comprehensive, and data-driven B2C SEO services.
NINE AREAS OF FOCUS
B2C SEO services:
what’s included
OUR B2C SEO SERVICES – LEVERAGE THE BEST PRACTICE SEO SERVICE TO GROW YOUR B2C BUSINESS
We are considered one of the Best SEO Agencies B2C, where experts at eSearch Logix work with a clear and data-driven approach, with complete know-how of what needs to be done and how. We prepare a comprehensive blueprint of the SEO strategy before execution with a clear action plan at hand corresponding to the result objectives.
Audit the site, competition and customer intent.
01Site Audit+
Is your site developed and updated as per Search Engine guidelines? Are you struggling to rank higher even after putting in a lot of effort? A complete website audit helps to scout what issues are plaguing your site’s overall health, on the technical as well as off-site level.
02Competitor Research+
Is your competitor ranking high for a certain keyword that you are not able to gain? Are they constantly gaining high traffic and conversion? What is the approach they undertake? We look into what your competitors are doing right, and what gap you can fill to deliver a better solution to users and search engines better than them.
03Keyword Research & Optimization+
The most important part of any SEO process and campaign is keyword research. There is no benefit in targeting a keyword that doesn’t bring traffic or that isn’t searched by the target user base. Our keyword research strategy is all based on user intent and we keep updating and evolving with that to find the most relevant keywords, including long-tail, medium, and short-tail keywords.
Connect technical work, useful content and the site experience.
04On-Site SEO+
On-Site SEO is a lot of things, and with us, you can rest assured that you won’t have to worry about this. Right from title tag and meta description optimization to robots/ txt optimization, sitemap creation, page load speed optimization, and all other technical aspects of the site, we take care of your on-site SEO.
05Content Marketing+
To spread your word, to get your message across digital platforms, to connect with audiences, and to build links – the most important aspect is the content – content that is displayed on your site, as well as what you write, publish and post on third-party platforms.
Our content marketing approach includes:
- Informational Content– The first and foremost thing is to give the detailed and right information to the user’s queries through the content.
- Transactional Content – When users have made a buying decision and are searching for the right platform to make the purchase, your content and your landing page information have to be persuasive to convert them from visitors to buyers.
- Commercial – This type of content strategy is followed for users who are looking to go deep into product or service review, and exploration before making the purchase decision.
- Multiple-Form Content Process – Not a single type, but to leverage the online marketing mechanism, you need to leverage different content forms to enhance your brand exposure and outreach process. Right from webpage content that talks about the page in a clear message, to creating long-form content, blogs, articles, press releases, short-form, content and more, we create content to drive maximum growth.
09User-Experience Focused SEO Process+
When your users are satisfied and the search engines find every element of your site and SEO relevant and helpful, then it boosts your ranking and traffic conversion. This is where our SEO process, at each phase and step, takes into consideration how to improve the overall user experience:
- Not just text, but our content creation also includes images, videos, and infographics to appeal to the user base more effectively.
- We make use of heading tags, including H1, H2, H3, and more, to make the content display more search-engine and user-friendly.
- The layout, display, sitemap, and all the aspects are executed after thoughtful planning and research.
We aren’t limited to what we have mentioned above. Utilizing different methodologies, campaign creation and tactics makes up our process until we are satisfied with the results. We always target upping the game, and gaining better results than yesterday and before.
Build visibility and review what the work is delivering.
06Link-Building+
No SEO process is complete without link building. The better and more high-authority links you are able to generate through your content, the better your chances of securing a higher rank in SERPs. Link-building is the most important and key approach to your Off-Page SEO campaign.
- Internal Linking – It is a needful strategy as it helps to create a page hierarchy, allowing the search engines and users to understand the website structure, and navigate easily. It also helps to improve the visibility of the site’s low-performing webpages.
- Backlink Generation – Backlinks are critical to winning over search algorithms used by search engines. Our focus is on publishing content regularly on top-billed sources that are relevant to your industry and where your target consumers visit, earning backlinks that boost the site’s SERP rankings.
07Local Optimization+
In today’s times, many B2C companies target a specific location and people from a defined area to sell their products and services. We adopt a particular strategy for these businesses, implementing Google My Business profile optimization, local citations, and more needful tactics that help you rank higher for locally searched keywords and bring in more inbound traffic, queries, and improved sales and conversion.
08SEO Result Measurement and Tracking+
Putting in effort without knowing what it is delivering is something that you shouldn’t do. Our objective-specific, clear, timely SEO measurement and tracking process help to delve deep into what result we are getting, and what needs to change, removed, and added for the next B2C SEO strategy cycle. We make use of precise methodologies and tools like Google Analytics.
Highlights of our B2C SEO services+
- We ensure that your web presence reflects who you are and your industry, and it enables your audience to connect emotionally
- We carry out thorough; timely SEO audits to keep up the site checked and fixed for a minute to major SEO issues
- We conduct keyword research taking into account your target consumers’ search intent and your business objective, with a strategy of using different forms of keywords in the content
- We align content creation with search objective that delivers rich, insightful information and value to the readers
- We focus on creating keyword-utilized title tags with crisp, concise, and compelling meta descriptions
- We optimize each page for load speed, along with optimizing multimedia files with keyword-inclusive descriptions
- We optimize internal linking tactics that drive engagement, improve ranking and boost conversion
- Our focus is on earning authoritative backlinks from credible sources that help increase SERPs ranking
- We work to improve the overall User Experience (UX) on your site that improves customer satisfaction and engagement
- We use a wide variety of the best SEO tools and platforms for different SEO techniques
- We approach SEO specific to what you do and who you are targeting, optimizing the website and executing campaigns based on that
- We actively engage with your past, present, and potential consumers through multiple social channels to enhance your brand exposure
- We create long-form content pertaining to search engine guidelines
FROM SEARCH TO CUSTOMER
How B2C SEO works – customer journey
to mapping out SEO strategy
For any business to make its presence felt, stay ahead of competitors, and increase sales, it has to understand how its targeted consumers buying journey and process:
01
Any B2C transaction starts with the consumer searching for a product or service they are interested in availing.
02
Through the search results, they look at what could be the most relevant and good one to solve their need and move on to the business’s website to get more information before buying.
03
If they are satisfied, they will complete the sale and transaction; else they will return back to the organic results and find another business to lead to the buying stage.
Knowing and understanding how their target consumers are behaving online, what they are searching for, and what information they find meaningful – A B2C SEO strategy has to follow the below-appended process to gain success:
- Find and use search-intent keywords that potential customers use in their organic searches. Use these keywords across different content verticals to improve your chances of ranking better in search results.
- Work on your site’s technical SEO and on-page SEO to keep your site aligned with search engine guidelines.
- Create content in various forms that consumers find engaging and appealing, valuable to solve their issues. Use keywords wisely in all content creation.
- Post, publish and gain high-authority links from trustworthy sources that helps to increase ranking.
- Work on SEO campaigns specific to target places and platforms where your potential customers are.
- Employ all SEO tactics with a creative and updated approach to get maximum results, integrating best-rated SEO tools for B2C.
WHY IT MATTERS
Why SEO is essentially important
for B2C companies?
Despite making an appealing and robust website presence, you aren’t getting the desired traffic, leads and sales? Struggling to rank higher on SERPs where your competitors are standing tall, and you are losing business to them?
You should know that about three-fourths of people never move past the first page in the organic result. If you are not making your presence there for relevant keywords and searches, your business isn’t making any growth and expected revenue generation.
Worry not – You are not alone in this. The solution to your worries is – Adaptive, creative, consistent, and strategic digital marketing plan. This is where B2C SEO services become important for you to evolve your brand image, bring qualified traffic and convert leads into paying customers. Get in contact with an SEO agency for B2C today!
Investing in the right B2C SEO strategy is critical to reaching consumers through organic search.
Innovative, data-driven B2C SEO services from SEO Experts – Consult us now to get a detailed quotation!
- B2C SEO helps to assess and collect information on the competition, market trends, consumer behavior, and what your potential consumers are searching for on search engines.
- It helps to understand, study and compile keywords with in-depth research on search queries that will help to gain higher SERP ranking as well as increase inbound traffic.
- Right from structuring the website’s technical elements to creating valuable on-site and off-page content, and building high-quality backlinks, SEO ensures that you follow best practices to drive brand exposure and growth, and increase sales.
- Without proper site optimization and effective online marketing tactics, you will struggle to get your message across the digital platforms, which will render you lagging behind the competitors that are implementing a B2C SEO strategy.
BUSINESSES AND CONSUMERS
How B2C SEO is different
from B2B SEO?
The key difference between B2B SEO and B2C SEO can be defined in the marketing approach – For the former, it is more about a rationality-driven approach, while for the latter it is more about an emotional process to drive purchase decisions.
Some major differences between these two are mentioned below:
Sale Cycle+
The sales cycle for B2B is longer, as the buyers tend to review and consider each and every aspect thoroughly. However, in B2C, the sales cycle is shorter, as the buyers are usually buying low-quantity products, and this tends to make the purchase decision faster.
Buying Procedure+
B2B purchase is done in bulk quantities and at a higher price tag, while B2C purchase is done in smaller quantities and at lower prices. Thereby, the SEO approach has to be different considering the customer journey and process.
Buying Stakeholders+
For B2B sales, the purchase decision is made by many people, while for B2C sales, there is usually an individual. Thereby, the SEO process has to be different, considering all the aspects, such as site, content, and outreach, to effectively communicate and persuade the buyer the right way.
Information+
You need to use specific language, tone, and information display process considering whether you are selling to businesses or consumers. For B2B SEO, incorporate professional and technical language, while for B2C SEO, the language has to be more conversational.
YOUR BUSINESS. YOUR PRIORITIES.
A plan shaped around your business.
We Understand That There Shouldn’t Be a One-size-fits-all Approach – This Is Where Our Approach With Custom-tailored B2C SEO Services Stands Out!
HOW WE SUPPORT YOUR BUSINESS
What benefits will you get
with our B2C SEO services?
B2C SEO has to be crafted keeping in mind the business process as these companies focus on selling services and products to consumers online. Our approach is formulated to deliver the best results considering how the B2C sector works.
01Customized SEO Plans+
Whether you are an ecommerce platform, a local service provider, or a business that sells its products or services globally, we plan out the entire SEO strategy focusing on the business objective.
02Actionable Plans to Drive Results+
We don’t just say or use jargons and methods that only look good on the surface level. We dig down deep, integrate methods and approaches that really work, and drive results that speak volumes.
03Client-Centric Approach+
We keep our clients in the loop, right from the initial discussion to suggesting them the best B2C SEO plan as per their goals, along with keeping them up-to-date with complete and timely reporting on the SEO campaigns. We let them decide on the level of involvement they want to have, with a transparent, honest, and 24/7 communication process.
04More than Basic SEO+
Our optimization isn’t limited to getting your site ready and publishing and spreading content and building links. But our SEO strategy revolves around how to get the results that you and we seek, and what more could be done to improve the digital marketing approach. We implement a cohesive approach that binds all the needful factors and approaches to drive and sustain results.
05Improved Customer Experience+
Only the ranking doesn’t matter for an SEO campaign until you are able to generate increased conversion and revenue. And this is obtained when you are able to provide a better customer experience and turn visitors into paying customers. Right from the website structure and design, and SEO integration to the customer outreach process, message delivery, and more, everything is done customer-focused.
06Business-Centric SEO Plan & Approach+
Whether you want us to enhance your local business or want to target a global customer base, each and every step of our SEO plan is designed and executed pertaining to your business, potential customer persona, and objectives.
We let our work speak – We use agile methodologies and approaches that are most suitable and best to take your business forward!
Get a complete quote on B2C SEO Services – Talk with us to let us suggest what SEO service will work best for you
KNOW THE COMPANY
Alekh Verma
Founder & CEO, eSearch Logix
Clutch Champion 2023
Historical agency recognition.
CHOOSE YOUR STARTING POINT
Explore Our SEO Packages
Or Talk to one of our Experts to discuss your SEO Requirement
One set of SEO plans. Monthly prices in US dollars.
Starter
US $225/mo
25 keywords
- 2 blog posts per month
- 2 articles per month
- Website review & on-page SEO
- Monthly activity reports
- Email, chat & phone support
- Free setup
Bronze
US $375/mo
50 keywords
- 3 blog posts per month
- 3 articles per month
- Website review & on-page SEO
- Monthly activity reports
- Email, chat & phone support
- Free setup
Silver
US $599/mo
75 keywords
- 6 blog posts per month
- 6 articles per month
- Website review & on-page SEO
- Monthly activity reports
- Email, chat & phone support
- Free setup
Gold
US $949/mo
120 keywords
- 12 blog posts per month
- 12 articles per month
- Website review & on-page SEO
- Monthly activity reports
- Email, chat & phone support
- Free setup
Platinum
US $1,350/mo
200 keywords
- 20 blog posts per month
- 20 articles per month
- Website review & on-page SEO
- Monthly activity reports
- Email, chat & phone support
- Free setup
Recommended engagement: 6 months. Review the full scope below, including optional paid add-ons.
Compare all plan inclusions
Swipe horizontally to compare the five plans on smaller screens.
| SEO deliverables | Starter | Bronze | Silver | Gold | Platinum |
|---|---|---|---|---|---|
| Monthly price (USD) | US $225/mo | US $375/mo | US $599/mo | US $949/mo | US $1,350/mo |
| Recommended Time Period | 6 Months | 6 Months | 6 Months | 6 Months | 6 Months |
| No. of Keywords | 25 | 50 | 75 | 120 | 200 |
| Setup Fee | FREE | FREE | FREE | FREE | FREE |
| Initial Website Review and Analysis | |||||
| Intensive Website Analysis | Included | Included | Included | Included | Included |
| Backlinks Analysis | Included | Included | Included | Included | Included |
| Competitive Analysis | 1 | 1 | 2 | 4 | 5 |
| Keywords Research and Analysis | Included | Included | Included | Included | Included |
| Website Modification Consulting | Not included | Included | Included | Included | Included |
| Duplicate Content Check | Included | Included | Included | Included | Included |
| Google Penalty Check | Included | Included | Included | Included | Included |
| Manual Spam Check | Included | Included | Included | Included | Included |
| Initial Rank Report | Included | Included | Included | Included | Included |
| Analysis in Google Console | Included | Included | Included | Included | Included |
| Mobile Usability Check | Not included | Included | Included | Included | Included |
| On Page Optimization | |||||
| Website Architecture & Taxonomy | Included | Included | Included | Included | Included |
| Dealing with Duplicate Issues | Included | Included | Included | Included | Included |
| Google Search Console | Included | Included | Included | Included | Included |
| Google Analytics Setup | Included | Included | Included | Included | Included |
| XML Sitemaps Creation | Included | Included | Included | Included | Included |
| RSS Feeds Creation | Not included | Included | Included | Included | Included |
| Optimizing Robots.txt | Included | Included | Included | Included | Included |
| Canonicalization/Redirects | Included | Included | Included | Included | Included |
| Header Tags Optimization | Included | Included | Included | Included | Included |
| Optimizing Title Tags and Meta Tags | Included | Included | Included | Included | Included |
| Image Optimization | Included | 40 | 80 | 120 | Site Wide |
| Anchor Tag Optimization | Included | Included | Included | Included | Included |
| Internal Linking | Included | Included | Included | Included | Included |
| Existing Content Optimization | Included | Included | Included | Included | Included |
| Structured Data Implementation | Included | Included | Included | Included | Included |
| Website Load Time Speed Optimization | Included | Included | Included | Included | Included |
| URL Re-Wrtiting (User Friendly) | Included | Included | Included | Included | Included |
| Creation of New Landing Pages | 4 | 10 | 16 | 25 | 50 |
| Google Search Optimization | |||||
| Improved CTR | Not included | Not included | Not included | Included | Included |
| Featured Snippet Optimization | Not included | Not included | Not included | Included | Included |
| E-E-A-T Optimization | Not included | Not included | Included | Included | Included |
| Mobile-First Indexing Preparation | Not included | Not included | Not included | Not included | Included |
| Video SEO | Not included | Not included | Included | Included | Included |
| Video Thumbnails Improvement | Not included | Not included | Included | Included | Included |
| Zero-click Searches Optimization | Not included | Not included | Not included | Included | Included |
| Breadcrumbs Optimization | Not included | Not included | Included | Included | Included |
| Content Marketing (per month) | |||||
| Blog Writing | 2 | 3 | 6 | 12 | 20 |
| Article Writing & Submission | 2 | 3 | 6 | 12 | 20 |
| Press Release Writing & Submission | 1 | 1 | 2 | 4 | 6 |
| Premium Press Release Writing | Not included | 1 | 2 | 2 | 3 |
| Guest Blog Outreach | 1 | 2 | 3 | 6 | 9 |
| Guest Blog Posting | 1 | 2 | 3 | 6 | 9 |
| Business Profile Creation | 2 | 5 | 10 | 20 | 30 |
| Infographic Submission | 1 | 2 | 4 | 6 | 10 |
| Off Page/Link Building (per month) | |||||
| Backlink Outreach | 4 | 10 | 20 | 40 | 80 |
| Social Bookmarking | 10 | 20 | 40 | 300 | 600 |
| Article Social Bookmarking | 10 | 10 | 20 | 40 | 60 |
| PDF Submission | Included | Included | Included | Included | Included |
| PPT Slides Submission | Included | Included | Included | Included | Included |
| Competitors Backlink Analysis | Not included | Not included | Included | Included | Included |
| Questioning and Answering | Not included | Not included | Not included | Included | Included |
| Blog Post Social Bookmarking | 5 | 10 | 20 | 40 | 60 |
| Broken Link Outreach | 5 | Not included | Not included | Included | Included |
| Podcast Submission | 5 | Not included | Not included | Included | Included |
| Unlinked brand mentions Outreach | 5 | Not included | Not included | Included | Included |
| Toxic link audits and disavowal | 5 | Not included | Included | Included | Included |
| Local Search Optimization | |||||
| Google Business Profile Analysis | Included | Included | Included | Included | Included |
| Google Business Profile Setup | Not included | Included | Included | Included | Included |
| NAP Syndication | Not included | Not included | Included | Included | Included |
| GBP Optimization | Not included | Not included | Included | Included | Included |
| Social Media Optimization | |||||
| Facebook & Twitter Account Setup | Included | Included | Included | Included | Included |
| Facebook/Twitter Profile Bio Writing | Not included | Not included | Not included | Not included | Not included |
| Instagram Posts | 2 | 4 | 8 | 12 | 16 |
| Instagram Reel | Not included | Not included | 2 | 4 | 8 |
| Facebook Posts | 3 | 8 | 12 | 16 | 20 |
| Video Creation (Slide based) | 1 | 1 | 2 | 4 | 8 |
| Video Submission on Social | Included | Included | Included | Included | Included |
| LinkedIn Carousel Posts | Not included | 1 | 2 | 4 | 8 |
| Facebook Ads Management | US $79/month | US $79/month | US $79/month | US $79/month | US $79/month |
| Pinterest Setup | Not included | Included | Included | Included | Included |
| Pin Images | Not included | Not included | Included | Included | Included |
| Website Usablity | |||||
| Latest Online Marketing Trend Updation | Not included | Not included | Not included | Included | Included |
| Website Designing Consultation | Not included | Not included | Not included | Included | Included |
| Core Web Vitals | Not included | Not included | Included | Included | Included |
| Mobile Site Analysis | Not included | Included | Included | Included | Included |
| Branding Development Consultation | Not included | Not included | Not included | Not included | Included |
| Reporting | |||||
| Access to RanksPro.io | $9/month | $9/month | Pro Included | Pro Included | Pro Included |
| Rank Report via RanksPro.io | Monthly | Monthly | Weekly | Daily | Daily |
| Monthly Activity/SEO Ranking Reports | Included | Included | Included | Included | Included |
| Google Analytical Report | Included | Included | Included | Included | Included |
| Email, Chat & Phone Support | Included | Included | Included | Included | Included |
| Level of Personalized Attention | |||||
| Account Manager : No. of Campaigns | 1:05 | 01:04 | 01:03 | 01:02 | 01:01 |
What exactly is B2C SEO?+
B2C SEO is the site optimization and digital marketing service for Business-to-Consumer companies that focus on selling products and services to consumers, not businesses. These consist of e-commerce businesses that target individual buyers, as well as local businesses offering certain products and services to people in a defined geographic location, and other business types as well. B2C SEO is crafted using multiple SEO techniques to improve search result ranking, inbound traffic, and sales and revenue for such businesses.
Is B2C SEO Right for Me If I Sell Locally as well as Globally?+
Yes, in fact, B2C SEO would be much more important for you when your target base is broad. It will help you create a complete outreach process. Our B2C SEO service is designed to help businesses target local as well as global consumers with the right kind of approach and optimization tailored to their needs.
How Will B2C SEO Benefit My Business?+
Whatever business type you run, whether a local seller platform, or an eCommerce store targeting multiple regions, B2C SEO helps your web presence and brand become better with exposure, customer engagement, and improved search result ranking with an increase in sales. With our B2C SEO, you will experience multiple advantages, including customer personalization, outreach to the niche target audience, a personalized marketing approach that improves sales, enhanced customer experience, and more.
How B2C SEO is different from B2B SEO?+
While both focus on sales and revenue, B2B SEO is about targeting businesses to become buyers, which takes a longer sale cycle. However, in B2C SEO, the objective is to convert the visitor into a customer by generating sales in a single online visit.
How Much B2C SEO Will Cost?+
This depends on what business you have, who your potential consumer base is, whom you are targeting, and what you are selling. We have different B2C SEO plans, which you can check and pick as per your requirement and budget. Better to consult us so that we can understand your requirements and suggest you the plan best fitted to meet your needs. Not just the plans you see, but we can craft customized SEO plans based on your precise requirements.
How Much Time Will B2C SEO Take to Increase My Sales and Revenue?+
As with any other SEO process, B2C SEO also targets organic results. The process takes time and effort, but in the long run, it delivers substantial and sustainable results when done right. Therefore, you should wait for a period of around 3 months to start significant results with improved ranking, conversion, sales, and revenue.
LET’S DISCUSS YOUR GOALS
Let’s plan your B2C SEO.
Want Your B2C Business to Stand Out From The Competition and Attract Potential Customers Leading to More Sales?
Get in touch with our representative to talk further about your project!
SALES ENQUIRIES
Talk With The Seo Experts Today – Take Your Business Forward Where It Should Be With Customized B2c Seo Services!
We let our work speak – We use agile methodologies and approaches that are most suitable and best to take your business forward!
Get a complete quote on B2C SEO Services – Talk with us to let us suggest what SEO service will work best for you
