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Customer Experience Strategy Best Practices
Learn - Digital Marketing
Alekh Verma

A Guide to Enhanced Customer Experience Strategy Best Practices

You already know that content is the fuel that keeps your clients interested, fills your sales pipeline, and finally increases your profitability if you run an online B2B firm. Great content is crucial throughout the entire customer experience because B2B buyers increasingly prefer to perform their own research over engaging with salespeople.  The amount of

Alekh Verma March 28, 2023
SEO Campaign Management
Learn - Digital Marketing
Alekh Verma

SEO Campaign Management: Step-By-Step Guide for 2023

SEO campaign management is a lot of effort and may be stressful if you don’t have the correct plan in any place. You must ensure that your SEO efforts not only work but also achieves the intended results. Business owners that recognize the value of SEO over time have engaged specialists to handle SEO marketing

Alekh Verma March 3, 2023
SEO Audit Checklist
Learn - Digital Marketing
Alekh Verma

SEO Audit Checklist 2023: 15 Steps to a Successful SEO Site Audit

Finding chances to enhance a site’s search performance is the goal of an SEO audit. It entails identifying technical, on-page, content, and link-related problems for correction or enhancement. There is no standard method for SEO audits, thus they vary from person to person. But there are a few fundamental problems that all website owners need

Alekh Verma February 3, 2023
ChatGPT Revolution
Learn - Digital Marketing
Alekh Verma

The ChatGPT Revolution: Learn How Digital Marketers Can Use AI to Improve SEO

Prompts have become an indispensable tool for SEO practitioners as a result of the exponential growth in content development in recent years. An artificial intelligence chatbot called ChatGPT (Generative Pre-trained Transformer) may be directed and given simple instructions to produce images, movies, articles, and more. The notion of using ChatGPT content for SEO should be

Alekh Verma January 17, 2023
Google Business profile on search and maps
Learn - Digital Marketing
Alekh Verma

Learn How You Can Manage Your Google Business Profile on Search & Maps

If you still haven’t created your Google Business Profile, you’re passing on several golden prospects. One of the internet giant’s most efficient tools for assisting you in growing your local and global online business presence is Google Business Profile. A properly updated Google Business Profile can, among other things, make it easier for potential customers

Alekh Verma January 13, 2023
SEO In-Depth Guide
Learn - Digital Marketing
Alekh Verma

What is SEO: In-Depth Guide for 2023  

Search Engine Optimization or SEO has become an important part of hosting a business or website online. If you want your website to perform better and rank higher on search engine results pages (SERPs), then you must incorporate SEO into your everyday marketing strategy. We’ve created this guide to help you understand everything about SEO

Alekh Verma January 2, 2023
Quick Start SEO Guide
Learn - Digital Marketing
Alekh Verma

Quick Start SEO Guide

Although SEO isn’t difficult, many of the more complex aspects can take some time to learn. With the help of this Bonus SEO Quick Start Guide, you should make sure you are set up with all the necessary SEO foundations in the interim so you are in the greatest position to take advantage of your

Alekh Verma December 29, 2022
Basics of SEO Marketing  
Learn - Digital Marketing
Alekh Verma

Learning the Basics of SEO Marketing  

Now is the moment to begin learning SEO marketing. Understanding SEO is one thing, but implementing it effectively takes time and work. You can’t modify your website today and expect to see results tomorrow. The objective of SEO’s everyday operations is to attain long-term success.  In this article, we’re going to cover the basic concepts

Alekh Verma December 23, 2022
Measure and Track SEO Success
Learn - Digital Marketing
Alekh Verma

Learn How to Measure and Track SEO Success for Your Brand

You need to be able to track and measure your SEO success, only then is there any scope for you to improve and amplify it. This is why every professional SEO ensures to track every SEO activity and outcomes such as rankings, conversions, lost links, and more.  It is critical for your SEO success, value,

Alekh Verma December 21, 2022
Link Building
Learn - Digital Marketing
Alekh Verma

Learn Link Building & Establishing Authority for SEO

Till now we’ve learned how to create the kind of content that people are searching for and that answers all of their questions, we’ve made an attempt to understand how search engines work, and we’ve understood keyword work in the realm of content creation, optimizing the site with technical SEO– but these things alone will

Alekh Verma December 19, 2022
How to Optimize Your Site with Technical SEO
Learn - Digital Marketing
Alekh Verma

Learn How to Optimize Your Site with Technical SEO

We’ve already covered in the previous chapter, how you can create quality content that would give your audience solutions to their queries or provide them with relevant information, now it’s time that we move towards tackling the search engines as well!  As a business owner, it’s not required for you to have a deep knowledge

Alekh Verma December 13, 2022
How to Craft Web Pages with SEO
Learn - Digital Marketing
Alekh Verma

On-Page SEO: Learn How to Craft Web Pages that Matter 

Now that we’ve already covered how search engines work and keyword research in previous chapters, it’s finally time that we tackle On-Page SEO and learn how to craft web pages that answer searchers’ queries efficiently.  On-Page SEO first and foremost deals with content creation. Our main focus is to create the kind of content that

Alekh Verma December 8, 2022
Keyword Research
Learn - Digital Marketing
Alekh Verma

Keyword Research: Understand What Your Audience Wants

Let’s determine which strategic keywords to target in the content of your website and how to create that material in a way that will appeal to users and search engines alike. You can use keyword research to your advantage if you are aware of your target market’s search habits and how they locate your content,

Alekh Verma December 1, 2022
Search Engines Work for Crawling, Indexing, and Ranking
Learn - Digital Marketing
Alekh Verma

Understanding How Search Engines Work: Crawling, Indexing, and Ranking

As already discussed in the previous chapter, Search engines are basically answering machines that are primarily there to answer the audience’s requests. The primary aim of any search engine is to arrange the online content in a systematic manner and take out the relevant content to answer users’ requests whenever called upon so. However, your

Alekh Verma November 29, 2022
Beginner’s Introduction to SEO 
Learn - Digital Marketing
Alekh Verma

SEO 101: Beginner’s Introduction to SEO 

Welcome to the beginner’s introduction to SEO. If you’re well-versed in the basics of SEO marketing, then you can go ahead and skip this chapter. However, if you are someone who has no idea what SEO is and how it works then this chapter would serve as a foundation for your knowledge. Here, we’re going

Alekh Verma November 23, 2022
Search Engine Optimization (SEO) in Detail
Learn - Digital Marketing
Alekh Verma

Understanding Search Engine Optimization (SEO) in Detail

Search Engine Optimization or SEO is one of the most important weapons you need in your arsenal to ensure your business’s online success. Here, we have attempted to answer all the questions that might arise in your mind in relation to SEO. We hope by the end of this read, you’ll have a clear idea

Alekh Verma November 10, 2022
7 Recurring SEO Tasks
Learn - Digital Marketing
Alekh Verma

7 Recurring SEO Tasks that You Don’t Want to Skip

When it comes to SEO there is never a dull or quiet moment. SEO is something that demands your constant attention and maintenance. So, if you’re thinking that just optimizing your website would be enough then you’re in for a surprise.  Some operations, like switching from HTTP to HTTPS, only need to be completed once.

Alekh Verma November 8, 2022

Learn How to Optimize Your Homepage for SEO

Can SEO be optimized for the homepage of a website? Yes, a homepage can rank for pertinent non-branded keywords and aid in the ranking of other pages on your website. Search engine optimization (SEO) for websites may seem complex, but it is identical to SEO for websites in general. Homepage optimization can increase your site’s

Alekh Verma November 4, 2022

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