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ENTERPRISE SEO

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Making Your Enterprise Dominate Market, Search Results and Outshine Competitors

How does one plan for Search Engine Optimization (SEO) of a website? Well, that depends on the website – its size, complexity, structure, targeted keywords, consumer reach, and business goals. This is where different business and industry types require strategic SEO implementation.

Enterprises are big size businesses having large sites that may or may not cater to several small segments. The business structure is different, and therefore the marketing approach is different. Enterprise SEO caters to those large size businesses, including multi-national companies, international e-commerce brands, big SaaS platform or as such.

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eSearchLogix – Easing Your SEO Complexity, Driving Online Visibility & Growth

With over 10+ years of industry experience, having accomplished success with different business types from across the globe, we are well-placed to know, understand, plan and implement SEO strategies that help you achieve long-term goals.

Our certified and experienced team is hands-on expert at how to improve on the existing SEO practices while carrying out customized Enterprise SEO implementation to unblock your business and site’s potential and help you grow on the global stage.

  • 50+ strong team domain-expert SEO professionals certified in various tools and technologies
  • Proven success record with international e-commerce businesses, multi-national corporations, large business have a global presence across all sectors
  • 3X revenue growth for enterprises within a year
  • Custom Enterprise SEO plan approach and pricing

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WHAT IS ENTERPRISE SEO?

Enterprise SEO is the practice of devising and implement SEO strategies for improve search engine result page ranking of a large company website(s). These enterprises could be multi-national companies, international corporations, big e-commerce brands and as such, including:

  • Large businesses having sites that have more than 10k webpages
  • Businesses having multiple brand websites or a parent site with many sister websites
  • Fortune 500 companies requiring digital marketing across the globe
  • Large-size businesses having presence in multiple locations

Enterprise SEO includes different SEO approach that includes high-end technical SEO management, content optimization and marketing scaling, and implementing marketing automation, and much more.

ENTERPRISE SEO VS. GENERAL SEO

If you are in the basic know-how of how SEO works, then you are of what ‘General SEO’ is. While the fundamental approaches of general SEO apply for enterprise SEO, but practicing them the same way won’t going to work. For Enterprise SEO, the traditional practices are adapted and tweaked as per the requirement.

What Makes Enterprise SEO Different From Regular (Traditional) SEO Strategies?

The SEO methods you are practicing for a 10-15 page site will work equally for a site with thousands of pages? Will you use similar set of keywords for a large business site as for a small one and gain higher ranking result for maximum pages? Will SEO strategies applied for a local business site will be as effective for a multi-location business site? Definitely not.

Thereby, both the aspects require different strategies and implementation. Here we are going to discuss in detail how enterprise SEO should be taken differently than regular SEO process.

  • Scaling

Doing SEO for a site with few pages (usually in dozen or less than 100 pages), is a different thing altogether than doing SEO for a large website. More the pages, more the optimization requirement, keywords to target, and everything else. Therefore scaling the efforts pertaining to the entire site’s optimization is what is needed. It also requires a more strategic approach concerning everything related including site architecture, content management, link-building, reputation management, site audit and more.

  • Optimization Complexity

As enterprise business sites are larger, and may include different mini-brand segments and sister businesses, along with the presence of thousands of pages; all this makes it much more complex to carry out the optimization process.

  • Longer Time to Achieve SEO Results

Larger the pages, bigger the efforts and more time optimization pertaining to each page, including the keywords, will take. Therefore the results will take some time to yield considerable results. It also depends on existing competition, content scaling and the business niche.

  • Keywords Approach is Different

Enterprise SEO is done targeting short-tail keywords as opposed to regular SEO which targets long-tail keywords. The key-phrases used are also high-competition and high-value. Keywords are targeted in a huge quantity, usually in hundreds, specific to different site categories and pages. Keyword selection, optimization and targeting is more aggressive in enterprise SEO. While long-tail keywords aren’t a no-no (works for a particular location or limited niche within the brand’s certain products and services marketing approach), but the primary keywords should be short-tail ones for global targeting.

  • Competition is Different

Depending on business niche, brand category, and sister concerns, the competition is also different for enterprises. It is usually big brands on a global scale, while also SMBs for a local or geo-defined market. It comes in various layers pertaining to business’s service and products, along with target consumers.

  • SEO Budget

An enterprise is looking to get the whole site optimized. And it is a continuous effort that includes different activities. The efforts are on a higher scale, the competition is tough and for global locations, and therefore the team needed to handle the optimization should be a big one. The use of technologies and tools is also widespread. All this makes it obvious that the financial investment is big one for enterprise SEO.

  • Tools Used are Enterprise Levels

No SEO can be performed in today’s without leveraging the wide range of SEO platforms and tools. Therefore using ‘normal’ SEO tools, or ‘Free’ ones won’t suffice to give you desired results. You need to go for a higher plan or club multiple tools to gain the required benefit.

  • Buy-In From Different Departments

There are different departments handling different work profiles in an enterprise. Now, as an SEO agency you might think that certain pages need to be updated or changed in terms of SEO. However, you can’t do that yourself. Therefore you need to reach out to them for the concerned approval. Sometimes it can be a minor change that can happen with one or two people’s approval. What if the said change requirement has to go through different concerned departments? This is where you need to get the buy-in from them all (people or departments) to go ahead with the change.

  • Backlink Opportunities are Unique

While the basic notion is same for building backlinks as any other site, there are certain opportunities that these sites can leverage. For example, there can be several unlinked mentions which should be optimized to get backlinks. Having a large website and global presence means there can be hundreds of unlinked mentions that can be optimized.

  • Dedicated Optimization and Marketing Teams

An enterprise site has thousands of pages, and it is quite obvious to note that not a few people can handle all the related activities for that site. There needs to be dedicated professionals pertaining to each task including site audit, keyword research, competitor analysis, technical SEO, on-page SEO, content optimization, backlink generation, analytics and much more.

The bottom line is – All the basic and key SEO practices is what you need for enterprise SEO. However, these need to be scaled up with a different and customized approach.

 

WHEN YOU NEED ENTERPRISE SEO SERVICES?

Is your site that large enough to qualify for enterprise SEO services? Does having multiple businesses within your brand qualify you as an enterprise? Is global presence warrants that you need enterprise SEO services?

There are certain signs that will tell you whether you need enterprise SEO or not:

  • It contains thousands of pages, and all are relevant to cover up what you do, define your functions, and to connect with your target customers.
  • You want to or are being ranked for hundreds of keywords (short-tail as well as long-tail).
  • You have to rely on paid marketing to gain search engine result pages (SERPs) visibility.
  • Your current SEO approach (whether in-house or through an agency) isn’t able to handle the site requirements and it is resulting in site’s ranking and traffic loss.
  • Your website needs consistent efforts for different aspects including content update (usually on a weekly basis), site audit, structural management, and more.
  • You are primarily competing for online ranking and traffic with big corporate names, including Fortune 500 also.

If a few or all of these apply to your site, then you definitely need an enterprise SEO plan to reshape and redefine your SEO approach.

For the best enterprise SEO results with a dedicated management – Consult us now!

 

BENEFITS OF HIRING ENTERPRISE SEO EXPERTS

For large enterprises, keeping up with their revenue generation while also thriving against big names can be challenging. For this, they need the invaluable partnership with a quality and expert SEO agency. It will help them gain several benefits:

  • Better Scalability

Enterprise SEO needs to be done at a higher scale. There are thousands of pages to optimize, hundreds of keywords to target, a large set of content to update and manage. For all this, a comprehensive and well-defined SEO strategy is needful, which requires dedicated enterprise SEO.

  • Rise Above the Competitors

Competing for that market share and online visibility against a reputed, big brand is a lot, lot challenging than fighting a small business. All this can be achieved when your enterprise SEO is on the target.

  • Higher Visibility and Traffic Growth

In today’s times, digital marketing is the backbone for a business’s success, especially for a big one. Consistent and quality SEO helps to gain higher search result ranking for hundreds of keywords that will lead to more inbound traffic.

  • Improved ROI

If, as an enterprise, you rely on paid marketing for online visibility and to attract website traffic, this could mean a lot in the concerned marketing expense. SEO requires only a fraction of that, and after considerable efforts and patience you can start gaining high ranking and traffic for increased organic traffic, that is long lasting. This substantially increases the ROI.

Enterprise SEO is the key to long-term, cost-effective and business-growth centric success. It requires strategic, scaled and quality enterprise SEO with expertise and experience that is tailored to business needs to deliver desired results.

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Moderate Competitive
BRONZE PLAN
20 Keywords
30 Pages Optimized
Onpage Optimization
Offpage Optimization
Competitors Analysis
Weekly Updates
2 Blogs/Mo
2 Articles/Mo
1 PR Per Mo
1 Premium PR/Mo
1 Guest Post/Mo
Social Media Posts
Website Consultation
Core Web Vitals
Blog Setup

$349/mo

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Competitive/Ecomm.
SILVER PLAN
40 Keywords
60 Pages Optimized
Onpage Optimization
Offpage Optimization
Competitors Analysis
Weekly Updates
4 Blogs/Mo
4 Articles/Mo
2 PR Per Mo
2 Premium PR/Mo
2 Guest Post/Mo
Social Media Posts
Website Consultation
Core Web Vitals
Blog Setup

$599/mo

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Large Websites/Ecomm.
GOLD PLAN
80 Keywords
100 Pages Optimized
Onpage Optimization
Offpage Optimization
Competitors Analysis
BiWeekly Updates
8 Blogs/Mo
8 Articles/Mo
4 PR Per Mo
2 Premium PR/Mo
4 Guest Post/Mo
Social Media Posts
Website Consultation
Core Web Vitals
Blog Setup

$849/mo

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Advanced SEO/All Size
PLATINUM PLAN
Upto 200 Keywords
Sitewide Optimization
Onpage Optimization
Offpage Optimization
Competitors Analysis
Daily Updates
14 Blogs/Mo
12 Articles/Mo
6 PR Per Mo
3 Premium PR/Mo
6 Guest Post/Mo
Social Media Posts
Website Consultation
Core Web Vitals
Blog Setup

$1299/mo

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Detailed Plan Comparision

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WHAT WE COVER IN OUR ENTERPRISE SEO SERVICES?

Website Audit and Diagnostics

A complete analysis of your site’s SEO and technical aspects.

Site 
Optimization

Technical SEO optimization, on-page optimization, whatever optimization requirements you have, we are experts for that.

Content Optimization

The most important part of your site, on which entire SEO hangs. We create, update and promote appealing, fresh, unique, keyword optimization content for all site categories and pages.

Local (Geo-Base) SEO

Want to target a certain location, or have a sister brand that caters to a defined geo location? We will take care of the local SEO requirements.

SEO 
Revamp

Want to reshape and re-implement your SEO strategy that will deliver you results? We will let you through this with complete service support.

B2B / B2C SEO

Whether you are targeting B2B SEO or B2C SEO, we will plan and carry out customized SEO practice respect to that.

Online Reputation
Management(ORM)

Larger the enterprise more should be the focus on creating and maintaining a positive image. Let us help you with effectual ORM strategies.

Google 
Penalty 
Recovery

Is your site being penalized by Google? It can happen when you have so much to take care of for a large site’s SEO. Don’t worry; we will take out of the troubled waters.

End-to-End Enterprise SEO Services

Need certain SEO services or complete optimization support from scratch to taking you lead the market with an authoritative market position? We are here for you.

Enterprise SEO 
Consulting

Whatever industry you belong to, whatever your present position is, whatever your business goals, engage in a deep and honest consultation with our enterprise SEO experts to know how we can take your brand forward.

OUR PROCESS FOR ENTERPRISE SEO

Brand & Industry Analysis

The first step includes researching about your business, brand, your target markets, locations, industry, competition, and all. This gives us an insight into what products and services you want to rank for.

Website Audit

This is a complete website analysis step that factors in all the technical and SEO related aspects of your site, including site architecture, technical and on-site SEO status, mobile responsiveness, backlink profile, user experience, analytics and much more. This helps us to create the layout for where we have to start and what priorities to target first.

Competitor Analysis

Who are your big competitors? Who is competing in the same niche as you? What are your competitors on the global level as well as pertaining to a certain location? What strategies they are adopting and using? This makes us define our strategies and identify opportunities.

Strategizing SEO 
Plan

Conducting keyword analysis, creating and finalizing the most favorable keywords top target, devising plan for content update, backlink generation strategy; all this is done while crafting a customized SEO plan to implement for the coming months.

SEO 
Implementation

Our SEO experts get down carrying out the SEO practices, taking on the priorities at first as per the audit list. The implementation is done across the site for technical SEO, on-page SEO, along with optimization of content with keywords and rich information, image tags, heading tags, meta tags, page titles, and off-page optimization that includes backlink building, brand mentions and more.

Growth Measurement and Reporting

No SEO can deliver substantial results if you aren’t aware of what is working and what is not, what needs to be changed, whether the set metrics are achieved or not. Our thorough analytics and metrics measurement helps to keep track of the progress real-time. We keep our clients in the loop for every aspect, detailing that with a full report every month or week.

OUR BEST PRACTICES FOR ENTERPRISE SEO

Our SEO practices and approaches are based on proven methods, practical techniques that we have evolved with over the years, getting a complete know-how of what works, and how to adapt something and when:

Research

The whole process of defining SEO strategy rests on the result of the research and how we interpret that. We conduct in-depth website analysis, analyze your competitors, go through a deep data evaluation and then pick out the pain points to address.

Optimization

What keywords to optimize for, and how to optimize the site elements with those keywords and phrases is where our expertise lies in. Along with we optimize the site for enhanced user experience, ease of navigation and all other things that make it a compelling product users and search engines love.

Keyword Research and Optimization

Keywords are pivotal to any SEO strategy. We don’t just rely on random niche and business related keywords, but follow specific strategies, trends, competitor analysis and use the best tools to define what set of keywords are most suitable for you with a complete keyword mapping.

Content Creation

What you write and convey through the content is the most important part that defines how people are accepting your brand and it makes or breaks their likeness to buy your product or service. We focus on creating compelling, fresh, insightful, user-value, original and thoughtfully organized content that becomes your go-to solution to fulfill user’s queries.

Earned Links

Backlinks that are earned from high-authority sites enhances your credibility extensively. Through our proven and tactical outreach strategies and our focus on earning links and media from different quality sources and channels ensure that we are able to make your brand a notable name in the industry and amongst target consumers. We leverage useful brand mentions, create viral marketing campaigns, create and publish content that connects with users and which is shareable, and develop your thought leadership.

Performance Testing

If you don’t testing, you are losing out on so much. A performance test for all the site factors helps us to continually identify aspects and opportunities where we can improve your site, whether it is site design, navigation, content shout-out, call-to-action and much more.

WHY US AS YOUR ENTERPRISE SEO PARTNER?

Certified SEO professionals having years of experience dedicatedly handling enterprises, B2B business SEO projects.
We are Google Partners – We know how the algorithm dynamics work and change, and we continuously correspond to that, updating our strategies to provide best solution.
We don’t work with the traditional approach – Our focus is on understanding customer intent, devising plans for that, and working the customer empathy approach.
We follow agile SEO approach with a work model that is structured, transparent and data-fueled, result-driven.
We leverage the best the technologies have to offer in terms of automation and techniques, which is aligned with our creative instinct to deliver success each time.
Common dashboard to share progress in real time with our clients.
A proven record of successful 10+ years with 1000+ satisfied client.
93% retention rate of clients speaks volume of our credibility and client satisfaction.
Our team of SEO specialists who are best in their domain, and continually invest their time and effort in learning and evolving.

Want to take your enterprise to the height of online success?

Get in touch with the SEO experts!

Frequently Asked Questions (FAQs)

What is Enterprise SEO?
Enterprise SEO practice of optimizing and marketing websites that have thousands of pages, and usually target multiple locations, states and countries. These enterprises are big corporate businesses having multiple lines of products and services. Enterprise sites could be Fortune 500 companies, big retail chains, or businesses having multitudes of different brands and sister sites corresponding to that.
Does My Site Need Enterprise SEO?
If you have business presence across various locations and countries, if your site contains thousands of webpages, if your competitors are large businesses (usually including big giants also), if you want to target hundreds of keywords, if you are a big B2B business, and if basic SEO implementation isn’t delivering your results, then Enterprise SEO could be right for you. To know more and for complete analysis you can consult us.
Can Enterprise SEO be Done In-house?
Enterprise SEO means handling a large site. If your in-house team is small, and if it doesn’t consist of specialists having decades of experience to create strategic inputs that this SEO type requires, then doing SEO in-house won’t be a good idea. This is where a professional SEO agency would of great use as they will bring that dedication, expertise, innovation, and updated strategies to provide you with best possible results.
How Enterprise SEO is Different From Traditional or Normal SEO?
While the core of the SEO practices on paper remains same, enterprise SEO means scaling up the SEO efforts on all aspects as the site contains thousands web pages, and therefore the optimization requires excessive efforts and time for those, with strategic SEO implementation. The SEO approach is also different for enterprises; for example – here short-tail keywords are targeted primarily rather than long-tail.
How Enterprise SEO Could be Beneficial?
For big enterprises, a dedicated enterprise SEO service could be a big asset that will help to gain maximum online visibility, higher SERPs ranking and increased website ranking, and improved ROI.
How Much Enterprise SEO Costs?
As enterprise SEO deals with sites having huge number of pages, and there are a huge number of keywords being targeted, the efforts, time required is more, and it usually takes multiple professionals handling each SEO process/aspect. The SEO costing therefore is more than regular SEO for a small business. Enterprise SEO could cost anywhere above $1000 depending on site structure, and business industry, niche and more factors.

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